SEO, Google Ads & AI Search Insights

SEO & Christmas: What To Do Now for Seasonal Success

Thoughts of Christmas are probably far away while we’re in the middle of summer. But the truth is that businesses need to be planning for

June 24, 2026

Using AI to De-Risk Seasonal Buying For a Fashion Boutique

Client: An Independent premium womenswear boutique Service: AI-assisted merchandising analysis and development of a profitable seasonal buying strategy The Challenge: Unclear Data and Unanswered Questions

June 17, 2026

How SEO and PPC Work Together

SEO (Search Engine Optimisation) and PPC (Pay Per Click) are two forms of digital marketing that help your business be seen by more potential customers.

June 10, 2026

ChatGPT Search vs Google: What Small Businesses Need to Know

With the rise of AI comes new and alternative ways to search for the products, businesses, services and information that you want. And, while Google

May 26, 2026

Search Engine Optimisation for Bing

After Google, Microsoft Bing is the second most used search engine in the world, with 100 million daily users, and a slowly growing market share.

May 11, 2026

Google Ads Mistakes Costing Small Businesses Money

If you’re running your own Google Ads campaigns, you’ll want to make sure you’re doing things right. Otherwise, you could end up wasting lots of

April 21, 2026

Performance Max: A Guide to Google’s Easiest Ads

Google’s Performance Max Ads are a good option for beginners who are short on time and knowledge, but who want to start trialling Pay Per

April 10, 2026

How To Get Your E-Commerce Store Seen in AI Chatbots

Shoppers are using Chat GPT, Gemini, Claude and other chatbots to enhance their shopping experience. From research to product recommendations, as an e-commerce business owner,

March 30, 2026