How SEO and PPC Work Together
SEO (Search Engine Optimisation) and PPC (Pay Per Click) are two forms of digital marketing that help you be seen by more potential customers. They
SEO (Search Engine Optimisation) and PPC (Pay Per Click) are two forms of digital marketing that help you be seen by more potential customers. They
Most people who have dipped into Google Ads will probably already know about keyword targeting. But fewer people know about targeting demographic groups through audience
Google Shopping ads are a great way to promote your physical products and your online shop. They offer a range of flexibility depending on how
Back in 2022, Google launched the Helpful Content Update in order to remove “content that seems to have been primarily created for ranking well in
I’ve been working with Charlotte at Karen Rhodes Wedding and Event Catering on and off since July 2020. Work began towards the start of the
If you’ve dabbled in the world of SEO, you’ll already know that keyword research is important for understanding what your potential customers are searching for.
Product pages, like any other page on a website, need to be optimised in order to do well in search and give your users a
Results data is one of the keystones to understanding and improving your results in Google Ads. Fortunately, the platform comes with its own inbuilt analytics
As far as SEO terms go, Site Speed and Page Speed are some of the easiest to understand. They refer to how quickly your website
© 2025 CHARLOTTE DAVIES. ALL RIGHTS RESERVED
PRIVACY POLICY