The Evolution of Search and its Impact on Hotel Brands
Both organic and paid search are always evolving and there have been a number of substantial changes in the SERPS (search engine results pages) over the past
November 21, 2016
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Turing Festival Full Stack Marketing 2016: Highlights
Yesterday I was fortunate enough to attend The Turing Festival Full Stack Marketing Day in Edinburgh, with a line-up of speakers that you’d normally only
August 20, 2016
Google’s Accelerated Mobile Pages (AMP)
Google is continuing to make mobile-friendly search a priority. There is an increasing expectation that content should load quickly and Accelerated Mobile Pages are web pages designed to
April 30, 2016
How and Why to get Reviews on your Google Business Page
If you run a local business, then Google Reviews are important for your rankings and traffic from search. Since the Local ‘3-Pack’ Update last year,
February 6, 2016
20 Takeaways from SearchLove London SEO Conference
Around 300 people gathered for two days on the 19th and 20th October at The Brewery conference centre in London to learn about the latest trends
October 21, 2015
Top 100 Mumpreneurs for 2015
I am delighted to announce that I have been selected as one of the 2015 Mumpreneur 100 winners!
August 10, 2015
Tips from SASCon 2015
Having been the lucky recipient of a free pass to SASCon 2015 (Search Analytics Social), I spent Thursday 11th and Friday 12th May at MMU
June 19, 2015
How to update your website for Google’s new mobile breadcrumb URL’s
Google announced two more changes to its mobile search results last week, specifically to do with the way URL’s are displayed: The website name will
April 25, 2015
Google’s ‘mobile-friendly’ algorithm update to be bigger than Panda or Penguin
In an unprecedented announcement about an upcoming mobile algorithm update, Google informed us a few weeks ago on their Webmaster Central blog that: Starting April
March 17, 2015