Digital PR: How PR and SEO are linked
SEO is a broad spectrum that involves lots of components coming together. Whether that’s link building, collecting reviews, or maintaining an active social media presence,
April 28, 2022
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Advice, how-tos, and insights on SEO and Paid Search
for new and growing businesses.
How to do Keyword Research for Free
Jump to: What is keyword research? Keyword research, step-by-step Start with your product or service Make use of free keyword tools Use Google Search for
April 11, 2022
A Beginner’s Guide to SEO: How to Start Optimising Your Website for Search
Are you about to create a new website for your business? Or maybe you have a site already but haven’t done anything with the SEO
March 24, 2022
Google Campaign Strategies for Beginners
A paid ad campaign – also known as PPC, or Pay Per Click – is a great way of using some of your marketing budget
March 11, 2022
What to Expect from Google in 2022 and How to Plan Ahead
Google is constantly making updates to improve user experience in both Search and Ads. Many of these are very small and generally go unnoticed by
February 23, 2022
SEO Case Study: Feather & Stitch
Feather & Stitch is a luxury ladies clothing boutique in Richmond, London with an online e-commerce store. I started working with owner Fiona on her
February 16, 2022
5 Vital SEO Tips for Your 2022 Blog Content
Making sure your blog content is top notch is one of the best ways to improve your rankings on Google, Bing and other search engines. The
February 10, 2022
SEO & PPC Case Study: Karen Rhodes Weddings and Events
I started working with Charlotte at Karen Rhodes Weddings and Events in July 2020. This was towards the start of the Coronavirus pandemic when the family-run
February 2, 2022
PPC Case Study: Weldtech
I started working with Weldtech on their Google Ads campaigns in May 2019. The company, which sells a range of welding equipment, had experienced an
January 26, 2022