Latest updates and industry news

How to update your website for Google’s new mobile breadcrumb URL’s

Google announced two more changes to its mobile search results last week, specifically to do with the way URL’s are displayed: The website name will

April 25, 2015

Google’s ‘mobile-friendly’ algorithm update to be bigger than Panda or Penguin

In an unprecedented announcement about an upcoming mobile algorithm update, Google informed us a few weeks ago on their Webmaster Central blog that: Starting April

March 17, 2015

New Google Adwords Features Page

Given that Google has added over 200 features and products to AdWords during the past year, it was becoming very hard to keep track of

February 20, 2015

Is your website mobile-friendly?

Last week, Google announced that they have started sending out messages through Google Webmaster Tools and by email to site owners whose websites are not mobile-friendly.

January 25, 2015

Emotive Storytelling is the new Advertising

Traditional advertising as an interruptive force is over. In the new post-advertising age, marketing can only be successful by telling engaging and entertaining stories that audiences actually want

November 13, 2014

Inbound Marketing UK 2014: Notes from the Conference

I attended the fantastic Inbound Marketing Conference in Liverpool last week, organised by PH Creative as part of the International Festival of Business. Here are

July 16, 2014

Google launches a new tool called Google My Business

Google has today launched a new tool which is intended to help SME’s manage their presence on Google Search, Google Maps and Google+ in one place. The new

June 11, 2014

How did SEO change in 2013?

There’s no doubt that SEO has changed significantly in the past year. The likes of Panda, Penguin and Hummingbird have meant that although on-site SEO

December 19, 2013