Understanding Micro Intents for a More Successful User Journey
Search intent has long been a part of sales and marketing. It helps us understand how someone uses search at different stages of the buyer
Search intent has long been a part of sales and marketing. It helps us understand how someone uses search at different stages of the buyer
If you use images on your website (and you should), then they need optimised for search, just like every other part of your site. Like
Keyword research is an important part of SEO. It helps you learn more about what your ideal customers are looking for when they search the
If you’ve ever spent any time at all on Google, you’ll have heard of Google Ads. If you’re a business, you may have considered using
Artificial Intelligence (AI) has been a big news topic throughout 2023, but Google has been using it for years to make search more relevant and
Website copy is the text on your site, whether that’s an introduction to your business, a description of your services, or a blog. Ensuring it’s
What are money pages? Money pages are the pages on your website that drive conversions and – ultimately – make you money. On most sites,
I started working with Designer Glasses Boutique on their Google Ads campaigns in November 2022. The company, which sells a range of designer glasses and
SEO is a broad spectrum that involves lots of elements coming together. Whether that’s link building, collecting reviews, or maintaining an active social media presence,
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