Pay Per Click Management

Pay Per Click (PPC) Management

Pay Per Click can give your brand immediate reach and exposure. The ROI from Paid Search is still one of the highest for digital marketing.

The benefits of PPC are:

  • the ads are live almost immediately so you waste no time in generating traffic to your website
  • you can start and stop them at any time so you can use it, for example, to seasonally boost visitor numbers or when you have rooms / additional stock available etc.
  • you don’t need to have a big budget (it can be fixed on a daily or monthly basis)
  • you only pay when somebody clicks on your ad and lands on your website
  • you can set the ads to target specific locations, times of day and demographics.
  • you can get your products displaying in the Google Shopping channel
  • you can use the data on keywords to inform your SEO and social media marketing strategy
  • you can set up re-marketing to target people who have already visited your website

If you are looking to explore setting up or improving your PPC presence, please get in touch.

Paid Search Advertising

Use the most targeted and cost effective form of advertising to get a positive ROI through Pay-Per-Click for Search.

PPC Remarketing

Turn your valuable ‘potential customers’ into ‘loyal customers’. Re-marketing helps you to re-engage users who have already expressed an interest in your products or services.

Display Advertising

Display marketing strategies for brand exposure, engagement and conversions. 

Video Advertising

Creating video adverts for the second biggest search engine, YouTube, to increase your brand awareness.

I have sixteen years experience of creating successful campaigns on Google Ads and Bing Ads and am a certified Google Adwords Partner.