SEO, Google Ads & AI Search Insights

11 of the Best Free SEO Tools

There are plenty of SEO tools out there to help you get the most out of your website. And while many of the best require

May 28, 2025

The European Accessibility Act: What it Could Mean for Your Website and SEO

The European Accessibility Act (EAA) legislates the accessibility of websites across the European Union, including those of businesses who sell to the EU. It aims

May 14, 2025

An Introduction to Microsoft Advertising (Formerly Bing Ads)

As I’m always saying, Google isn’t the only player in the market. Competitors such as Microsoft/Bing can provide similar services, often with better results. Microsoft

April 24, 2025

Making Your Website Eco-Friendly: Benefits and Best Practices

An eco-friendly website is an SEO-friendly website, because many of the best-practices we undertake for Search Engine Optimisation are the same practices that will help

April 11, 2025

How To Create High-Converting Google Ads Landing Pages

Creating your Google Ads is just half the battle. You’ve picked great visuals, carefully crafted some copy, targeted the right audience, and utilised the right

March 13, 2025

Google Discover: What It Is and How To Rank

In 2018, Google launched Google Discover (previously Google Feed). Since then, users have been able to access a feed full of content that matches their

February 27, 2025